Tuihono UC Marketing Automation Specialist

Ako Anamata | Future Learning and Development
Located in Ōtautahi | Christchurch, Aotearoa | New Zealand

• Full-time (37.5 hours per week)
• Permanent position
• Generous annual leave provisions and professional development opportunities

Kia hiwa rā, kia hiwa rā!
He hiahia, he pūkenga nōu ki te mahi a te Marketing Automation Specialist? Nāia te pōwhiri nā Te Whare Wānanga o Waitaha kia tono mai i te tūranga nei.

Āu Mahi | What You Will Do
Tuihono UC | UC Online is part of the Future Learning and Development team at the University of Canterbury. We were set up three years ago to grow UC's digital-first course development for programmes and professional development short courses. Since then we've grown quickly, with a dedicated UC Online marketing & enrolment team.

We're looking for a Marketing Automation Specialist to step into a well-established role. You'll help us continue to improve how we connect with prospective learners through CRM automation and learner journey design. We've used CRM since day one and recently moved to Microsoft Dynamics 365 - you'll be building on a strong foundation and supported by a knowledgeable team.

Mōu | Who You Are
You'll bring 4-5 years of experience in digital marketing, including at least two years working directly with CRM platforms. You'll be comfortable managing day-to-day automation workflows and keen to take on project work, such as setting up lead scoring and mapping out learner journeys.

Experience with Microsoft Dynamics 365, Click Dimensions, Adobe Experience Manager, and Google Analytics is a plus. You'll need to be confident working with data and using insights to shape campaigns. Experience in a large or complex organisation will help, as will the ability to manage multiple projects and deadlines.

You'll join a small, focused team and work closely with our digital marketing specialist, content specialist, and supported by the UC Online Marketing & Sales Manager as well as a dedicated digital team. We're looking for someone who enjoys collaboration, takes initiative, and keeps the learner experience in mind. A relevant qualification is helpful, but we're most interested in finding someone who works well with others and gets things done.

If this sounds like you, we'd love to hear from you!

Mahi Ngātahi | Who You Will Work With
Tuihono UC | UC Online is part of Future Learning and Development, at Te Whare Wānaga o Waitaha |The University of Canterbury. You will support UC Online's CRM management and workflows. We work very closely with a dedicated digital team for UC Online who you'll work with for support and to scope out new project work together. This is an exciting time to be at the forefront of online learning! As an emerging division of UC, we're a team that thrives on change and setting up new ways of working together.

For more information about our team, please visit our website here.

Ngā Painga o UC | Why UC
Ngā Uara | Our Values of manaakitanga, whanaungatanga and tiakitanga guide our decisions and behaviour and provide a roadmap for how we do things at UC, affirming our commitment to pastoral care and support for our ākonga and staff. They challenge and inspire us to be the best we can, and make UC a great place to work and study. For more info on Ngā Uara | Our Values visit us here.

We are committed to accessible higher education, service to the community and the encouragement of talent without barriers of distance, wealth, class, gender or ethnicity. The University explicitly aims to produce graduates and support staff who are engaged with their communities, empowered to act for good and determined to make a difference in the world.

We offer a range of fantastic benefits including flexible work practices, study opportunities and generous superannuation and leave provisions. For more information, please visit us: https://www.canterbury.ac.nz/about-uc/work-at-uc/benefits-working-uc . For more information about Te Whare Wānanga o Waitaha | University of Canterbury, please visit https://www.canterbury.ac.nz/

The closing date for this position is: June 15, 2025 (midnight, NZ time)
Please note, applications will be reviewed as they are received, and interviews may take place before the close date.

Pēhea te tono mai | How You Apply
Applications for this position must be submitted via our careers website and should include a cover letter and resume.

Please note, we do not accept applications by email, however we are happy to answer your queries in relation to the application process, please forward these to [email protected]

You must have Aotearoa New Zealand or Australian citizenship/permanent residency or hold a valid NZ work visa to be considered for this role.